Yeah Yeah Yeahs- Sacrilege (Textual Analysis 2)
Written
by: Brian Chase, Karen Orzolek, Nick Zinner
Director:
French director group, Megaforce
Genre:
Indie rock, art rock, post-punk revival
Structure:
Narrative


The video is confusing at
first as you do not realise that the video is in reverse therefore the
audience will feel disorientated. The editing pace speeds up as the video
goes along and the narrative becomes clearer this will influence the audience’s
excitement as the video reveals more. The editing also quickens as the pace of
the song speeds up which is a convention of music videos
The mise-en-scene used within
the video reflects the narrative not the genre and by not being conventional
the audience will sympathise to the girl who’s costume is very innocent however
her attitude isn’t, which does reflect the genre of punk. The iconography of
fire and rebellion within the music video does relate to the songs genre. The
genre of post-punk revival is shown through the video having a hard hitting
story line. The location of the video is obvious as the iconography relates to
America i.e. wooden houses and props and costume relate such as a sheriff is
used and cars such as a pick up truck.

The videos
lighting lightens as the narrative develop, this is used as a contradiction
because at the start we believe that the girl is innocent, which connotes the
idea of white and brightness, however the lighting is very dark and harsh but as
the story goes on you realise the girl isn’t that innocent the lighting becomes
bright and sunny.
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